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“The Devils is in the details” Tactical <More>Printed Collaterals (Product Briefs, Short Form Catalogs): ● Experience demand printing: small quantity, quick turn ● You only need 50, but you need full color in five days ● You know they will change several times ● Full CMYK color from a HP Indigo Digital Press Direct Mail, Email, Database Analysis:● Direct mail, or targeted rich-text email campaigns ● List rental, internal customer list, tracking, response, fulfillment ● See your customer database - thematic mapping with GIS tools ■ See your customers locations on a map of the U.S. ■ Compare territories, revenues and customers |